I love sports. I would estimate that 20% of my time is spent watching sports. Take Fall for example – Saturday and Sunday are both consumed with football. 2 days divided by 7 days equals 28% (subtract 8% for excessive bathroom trips caused by alcohol consumption). This percentage probably holds steady throughout the year with a noticeable peak around March Madness. The first 2 tournament weekends are how I envision Heaven.
The Weekend
This weekend features a game for the ages. Any college football fanatic will be glued to the tube when #1 LSU battles #2 Alabama. It’s essentially a midseason Superbowl, GUARANTEEING to be a great game. Because of this “guarantee,” people are willing to give an arm and a leg to be there.
The Question
If you knew a sporting event was going to go down in history, how much would you pay to be there in person?
Example Sporting Events:
- 1980 US Hockey Team Defeats Soviet Union
- Michael Phelps Winning 8 Gold Medals
- Thrilla in Manila – Ali vs Frazier
How much would you have paid to be at these events, knowing how memorable and historic they would become? $100? $1000? $10,000?
The Reason
According to Stubhub, $1000 will get you a lower level seat to this weekend’s game. Having a family inflates the cost of attending the game to $2000-$4000. Maybe I value a dollar more than the typical game-goer, but is attending this game really worth this much? Even if it were going to be The Greatest Game of All Time, you can still catch it on TV (your new $4000 TV). Is the live 3-hour experience that different?
Maybe it is different. The roaring of the crowd. The drumming of the band. These things are hard to duplicate.
You know what else is hard to duplicate?
A cruise.
A tropical vacation.
200 Lap dances.
These are all things ‘the cost of tickets’ can provide you.
Which would you choose?